WooCommerce, Magento, and Shopify are three of the most popular e-commerce solutions in the market. When put together, they collectively run more than 2.5M online stores!

There’s a very good reason why those three are the leaders. They’re functional, scalable, offer some nice designs, and, most importantly, make it really easy for people to launch their own e-commerce stores, even if they’ve had no prior website-building experience.

That being said, these platforms are also very different in the way they’re structured, how you can get started with each, and what sort of user and project they’re best suited for.

We created a number of e-commerce resources in the past, but, so far, none of them looked into the specific differences between WooCommerce vs Magento vs Shopify in a visual, easy to grasp way.

And when it comes to “visual” and “easy to grasp,” an infographic is pretty much the best way to kill these two birds with one stone.

Long story short, what we have for you today is a visual, side-by-side comparison of WooCommerce, Magento, and Shopify.

This was built based on information from two of our studies over at ThemeIsle.com (1, 2).

WooCommerce vs Magento vs Shopify

WooCommerce vs Magento vs Shopify


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Karol K

Creates content, manages CodeinWP's team of writers and makes sure that every piece of content you see on this blog looks great! / Author of "WordPress Complete" / Professional yerba mate drinker / @carlosinho
  • Oliver

    Former oscommerce shop owner here, there’s a feature you ought to have mentioned: how easy it is to apply plugins/customizations/changes. Unless you sell the most basic things of all, a day will come where you’ll want, for instance, to quickly populate a catalogue from a single file, or manage multiple categorizations for the same item (e.g. in clothing: Male/female; multiple colors; multiple sizes, v-neck or not, etc), or implement addons for the customer management (for instance auto-email 24h laters on aborted orders)…

    There certainly exist plugins/addons to have those features. But are plugins easy to add, like you click and it works, or will they expect you to manually write code files and check for conflicts?

    Caricaturally, that’s the opposition between wordpress (you click, the addon works) and drupal (you click, you cry, you swear, you end up paying a dev).

    Lots of people interesting in creating a store will also wonder that, hence my suggestion to mention how easy it comes 🙂

  • Luke Cavanagh

    Magento is more complex to modify and then you have to deal with Mage core.

  • Magento, shopify and WooCommerce each platform has its own value but mostly it depends on you whether which platforms fulfill your expectations and meet your needs. If we talk about Magento and Shopify then there is a huge difference in term of categories including.
    • Features
    • Performance and Speed
    • Security
    • Ease of Use
    • Support
    • Cost