Transparency

Transparency Report #15 – How to Lose $3,750 on Single Promotion

Welcome to the 15th edition of our transparency report (for April 2016). This is a series where I share everything happening at CodeinWP and ThemeIsle from a business point of view. Each month, I try to cover the most interesting goings-on, give you my opinions on *things* and share my plans for the next months. Click here to see the previous reports. (more…)

Transparency Report #14 – New Definition of “Headache”

Welcome to the 14th edition of the transparency report (for March 2016)! In this series, I share everything going on behind the scenes here at CodeinWP and ThemeIsle. Each month, I do my very best to focus on the most important and interesting goings-on, while also sharing my opinions and advice on related topics. To see the previous reports, click here. (more…)

Transparency Report #13 – Why You Might Be Too Late to the WordPress Theme Market

Welcome to the 13th edition of the transparency report! This series is all about the behind-the-curtain business details here at CodeinWP. Month after month, I try to focus on everything that’s interesting and might be useful to those of you running similar businesses. (You can see the previous reports here.) In this edition, I talk about what happened at CodeinWP in February 2016: (more…)

Transparency Report #12 – We’re Launching a New Blog + Why

Welcome to the 12th edition of the transparency report! In this series, I talk about everything going on here at CodeinWP (from a business point of view). I try to focus on the interesting stuff and the things that play an important role for our business growth. This means everything from the current goings-on, wins and loses, strategies, and etc. (Check out all previous reports here.) In this edition, I talk about what happened at CodeinWP in January 2016: (more…)

Transparency Report #11 – Expanding the CodeinWP Family, “Yay!” for New Products, “Boo!” for Lost Revenue

Welcome to the 11th edition of our transparency report! This monthly series is all about the business side of what’s been going on here at CodeinWP. Each month, I share the interesting details, as well as my comments on the current happenings. I also try to relate it back to more general advice, which you can hopefully use and adapt to your own business. (Check out the previous reports here.) In this edition, I talk about what happened at CodeinWP in December 2015: (more…)

Transparency Report #10 – DOCS, and Why They’re Important for Your Software Business

Welcome to the 10th edition of the transparency report! This series is all about the business goings-on here at CodeinWP. Month after month, I try to focus on everything that’s interesting and everything that I think might be useful to those of you who run similar businesses. (Previous reports? See them here.) In this edition, I talk about what happened at CodeinWP in November 2015: (more…)

Transparency Report #9 – Is Welcoming People to Your Welcome Page a Good Welcome?

Welcome to the 9th edition of our transparency report! In this series, I talk about everything going on here at CodeinWP, from a business standpoint. I try to focus on the interesting stuff and the things that play an important role for our business growth. This means everything from the current goings-on, wins and loses, overall plans, etc. (Here are all the previous reports.) In this edition, I talk about what happened at CodeinWP in October 2015: (more…)

How We Lost $30,000 Over the Last 6 Months Due to a Single Line of CSS – Transparency Report #8

Welcome to the eighth edition of our transparency report! Like you probably know by now, this series is all about sharing everything going on at CodeinWP that’s interesting from a business point of view. More or less, here you can find out what our current goings-on are, our strategies, methods, results, and whatever else is happening on a day-to-day basis. (Check out the previous reports here.) In this edition, I talk about everything that happened at CodeinWP in September 2015: (more…)

The Changes on the WordPress Market and Why Teamwork Matters – Transparency Report #7

Welcome to the seventh edition of our transparency report! In this series, I’m talking about everything going on at CodeinWP that’s interesting from a business perspective. I’m doing what I can to be transparent, share our current strategies, goings-on, wins and loses, and basically everything else that happens in our day-to-day. (Here are all the previous reports, if you want to check them out.) In this edition, I talk about everything that happened at CodeinWP in August 2015: (more…)

What We Learned From Launching Our Most Feature-Rich WordPress Theme to Date – Transparency Report #6

Welcome to this sixth edition of our transparency report! This series is all about sharing everything that’s been going on at CodeinWP business-wise. Each month, I’m taking the time to discuss specific aspects of the business, the lessons learned, and the plans going forward. (See the series’ dedicated category to get to the previous reports.) In this edition, I talk about everything that happened at CodeinWP in July 2015: (more…)