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Best Webinar Software in 2020 – Compared and Summarized

Does your company need webinar software? That’s the big question. Yet, once you decide that you actually do need it, an even more important question is which of the dozens of solutions should you choose? The market is flooded with options to pick, but we’re here to walk you through the best webinar software based on your needs.

Maybe you run a small business or blog and only want to host your webinars for 20 people, or maybe it’s time to get the most powerful program so you can expand to 4,000 participants.

Regardless of the situation, we’ll cover everything from pricing, features, to recommendations for the best webinar software on the market.

Let’s get started:

Best webinar software of 2020

Top webinar platforms

1. Livestorm (livestorm.co)

livestorm

The Livestorm webinar software has rapidly become known to have one of the most elegant interfaces for creating several types of videos. Livestorm understands that webinars come in all shapes and sizes. Therefore, this platform provides several modules and tools for specific webinar styles, such as:

  • live events
  • online courses
  • product demos
  • customer trainings
  • video podcasts
  • hiring sessions
  • and more

For instance, the online course module can be used to organize and manage classes, while also communicating with students. These little niche areas are what make Livestorm so unique in the webinar software space.

Pricing 💵

Livestorm has a Free version that allows up to 10 viewers and 20 minutes for your webinars. This might be helpful for testing the software or if you have a very small userbase.

The full webinar plan starts at $99 per month per host for up to 100 attendees. You can then purchase additional attendees, starting at $99 for 250 extra attendees.

Features 🏗️

  • Corporate webinars are possible with options for several languages and company profiles.
  • Livestorm integrates with thousands of other apps, and you’re able to export any of your webinar data to Excel or a CSV.
  • The emailing tools are some of the best in the business, with features for sending automated reminders, status updates, and thank you letters.
  • Webinar recording storage is unlimited and the recordings are created automatically.
  • User interaction is easy with polls, questions, and a chat box.
  • Webinar events come in different forms, such as pre-recorded, recurring, and live event streaming.

Pros 👍

  • The user interface is easy to understand and great for users of all skill levels to get set up and making webinars.
  • The emails and other communications features are sent without much work involved.
  • You receive beautiful landing pages to get more people signed up.
  • The Free plan is nice to get started, and after that, the monthly pricing is straightforward.
  • The overall automation of the system is top-notch, with some customization tools where they should be.

Cons 👎

  • The recording quality has seen some updates, but it still doesn’t seem to be as good as the originally streamed webinars.
  • Some users might want more control over branding and other customizations.
  • The attendee support currently tops out at 1,000. This could be a problem for larger companies.
  • The customer support team is responsive, but much of this depends on where you live, since most of the representatives are based in Europe.

Who is this webinar software best for? 😃

Livestorm is likely the best webinar software for companies with full automation in mind. From landing pages to email reminders and recordings, it’s all pretty much configured for you out of the box. This webinar platform might not work well for companies with needs for more specific customizations or branding, but we figure the average organization will love how easy it is to get started.

2. EverWebinar (www.everwebinar.com)

everwebinar

Business automation has become the new norm, and EverWebinar hopes to make it even easier for the average company. Both live and on-demand webinars are possible with EverWebinar, and you’re able to organize both past and upcoming streams in a beautiful online course format. The streamlined configuration process includes items like landing page templates, emails, and signup forms, making for a rather affordable, and feature-packed webinar software.

Pricing 💵

The minimum commitment to EverWebinar is one year. EverWebinar offers three different pricing plans, with no feature differences between the plans:

  • Installment Plan – three payments of $199 per year
  • Annual plan – $499 per year
  • Biennial Plan – $799 per two years

Features 🏗️

  • Chats are possible throughout each webinar – a key element when looking through the best webinar software in the market. You can also run these chats in past webinars for other people to see them as if they were in real-time.
  • EverWebinar integrates with tools for building your email list, tracking, and creating autoresponders.
  • The tracking is rather advanced, with things like purchase ratios, webinar behavior tracking, and an option to see exactly how much money you have made.
  • Email and SMS reminders are included.
  • Branding is available across all forms of communication.

Pros 👍

  • The tracking is excellent for seeing who subscribes, how many people are buying a certain item, and much more.
  • The process is simple for creating a live webinar then moving it instantly to the on-demand section.
  • I enjoy the fact that you can send SMS messages to participants.
  • The advanced scheduling lets you mark your calendar down to the minute and even block out special holidays.

Cons 👎

  • The onetime fee might be somewhat high for some people. On the bright side, you only pay it once and you can sometimes get discounts.
  • You don’t get a free trial to test out EverWebinar.
  • Some people might find that EverWebinar is too automated, where customization is not a priority.

Who is this webinar software best for? 😃

Similar to Livestorm, EverWebinar strives to automate everything for you. If that’s what you need, consider EverWebinar. However, the lack of customization tools might turn some brands off, along with no free trial or month-to-month billing.

3. ClickMeeting (clickmeeting.com)

clickmeeting

The ClickMeeting webinar software helps you prepare and invite guests, interact during the webinars, and analyze everything along the way.

It’s a high-powered software without the high price tag, and it also provides a simple user experience.

Pricing 💵

The lowest price point is the MyWebinars plan, which starts at $25 per month for 25 participants. You can change around the participant count in this plan, but there are also other plans with more features.

Features 🏗️

  • You receive powerful webinar rebranding.
  • There’s a waiting room with an agenda.
  • You can activate paid webinars.
  • Some of the numerous webinar modes include live streams to YouTube, whiteboards, and chatting.
  • Analytics and sharing features include on-demand webinars, social media sharing, and performance ratings.

Pros 👍

  • The pricing is extremely flexible for all business sizes.
  • This is one of the best webinar software for handling large groups of participants.
  • The user interface is one of the best for its price.
  • The software is rather adaptable with plenty of tools for branding, creating forms, and marketing the way you want.

Cons 👎

  • ClickMeeting takes some time to export videos, so it’s possible that the compression tools need updating.
  • The webinar templates are far more basic than some we’ve seen from other webinar software.

Who is this webinar software best for? 😃

ClickMeeting works for small, medium, and large businesses. This platform can handle bigger groups of participants, and the flexibility of pricing means you’re not wasting money.

4. GoToWebinar (www.gotomeeting.com/webinar)

gotowebinar

GoToWebinar is one of the most popular and best webinar software for good reason.

It’s owned by the people behind LogMeIn and marketed along with the GoToMeeting software. Needless to say, this brand is well versed in video communications.

The pricing is about on par with other solutions with similar features, yet you’re able to support more subscribers than some of the competition.

Pricing 💵

GoToWebinar offers a seven day free trial for testing, and the Starter plan starts at $49 per month per organizer. This allows for 100 participants.

Other plans are:

  • Standard – $99 per month per organizer for up to 250 participants
  • Pro – $199 per month per organizer for up to 500 participants
  • Enterprise – $399 per month per organizer for up to 3,000 participants

Features 🏗️

  • Generate reports for information like source tracking, attendees, and events.
  • Integrations are available for multiple CRMs and marketing tools.
  • You can record and pre-record events for later viewing.
  • Customer engagement is simple with organizer webcams, polls, and a dashboard that explains the type of engagement coming in.
  • Planning and promoting tools include webinar templates, scheduling, and excellent branding.

Pros 👍

  • The branding is more flexible compared to other competitors.
  • All experience levels can begin working with GoToWebinar without much training.
  • Participants can interact with the presenter by chatting and virtually raising their hands.
  • Presenters can stream webinars from anywhere in the world from all popular devices.
  • The analytics and marketing tools are some of the best in the business.

Cons 👎

  • GoToWebinar seems to update its software all the time, which can become frustrating to download the new version.
  • The recording quality could be better.
  • The desktop interface looks outdated.
  • Some companies might not like the idea of the higher monthly fee, but this depends on the size of your organization and how many participants you have per webinar.

Who is this webinar software best for? 😃

I like GoToWebinar for mid-sized businesses that want top-notch branding control. It’s not as automated as some other webinar software we’ve talked about, but with a little practice, GoToWebinar can become the best webinar platform for many companies.

5. Demio (demio.com)

Demio webinar software

Demio is a cloud-based webinar tool with one of the best-looking interfaces that you’ll find. This should translate into a great experience for your attendees.

You can create registration pages, send reminders, and you’ll also get access to tons of interactive elements, such as @mentions, Q&As, CTAs, polls, shareable files, and more.

Pricing 💵

Demio offers a 14-day free trial, so you can test it out before paying.

After that, Demio offers three plans with month-to-month billing:

  • Starter – $49 per month for a 50-attendee room and one host
  • Growth – $99 per month for a 150-attendee room and one host
  • Business – $234 per month for a 500-attendee room and up to four hosts

There are also some minor feature differences between the plans.

If you want to save some money, you’ll get a 30% discount on all plans if you pay annually.

Features 🏗️

  • Create registration pages and send automatic email reminders.
  • Attendees can join by clicking a link – no need to download anything.
  • Share files and CTAs with attendees.
  • Organize your question and answer sessions to keep track of everything.
  • Automatic HD recordings that are hosted in the cloud with a shareable URL.
  • Analytics to track attendance and engagement.
  • Integrations with Zapier and popular email marketing services.

Pros 👍

  • The webinar meeting room interface is beautiful and user-friendly.
  • Your visitors don’t need to download any software to attend.
  • You can create your own custom registration pages.
  • You get lots of audience engagement features, such as Q&As, @mentions, option to make attendees live, and more.
  • The built-in analytics let you see how many attendees interact with your CTAs, files, etc.
  • Your webinars are automatically recorded in HD and hosted in the cloud, with a shareable link that you can give to people.

Cons 👎

  • Demio is not a great option for large webinars (e.g. 500+ people).
  • You don’t get access to as many integrations as some other tools.

Who is this webinar software best for? 😃

Demio is a great option for marketers looking to connect with smaller groups of webinar attendees (think 500 people at an absolute maximum).

In terms of the user experience for attendees, this is one of the better tools that you’ll find.

6. Zoho Webinars (www.zoho.com/meeting)

zoho

The Zoho brand is known for a wide range of affordable and simple products.

Zoho Webinars is part of the Zoho Meetings software, and it provides smaller companies a cheaper way to have webinars.

Not only that, but it’s definitely the cleanest, most modern interface on our list of best webinar software.

Pricing 💵

In order to gain access to webinar tools, you must pay $15 per host per month. This gets you support for 25 participants and storage for 25 recordings.

The other plans include a $23 per host per month rate and a $31 per host per month rate.

At $31 per host per month, you can hold webinars for up to 100 participants. There’s also a Free Pan for up to five participants.

Features 🏗️

  • The pricing is affordable for all plans.
  • It includes feedback tools like polling and Q&As.
  • Webcam sharing is available.
  • You receive analytics for tracking participants.
  • The customizable registration forms can be embedded and include automated emails.

Pros 👍

  • It’s some of the cheapest webinar software out there.
  • You also receive tools from Zoho Meeting for internal communications.
  • Making anything from registration forms to polls is extremely simple on the user interface.
  • Zoho is known for its excellent customer support.
  • Hosts and participants can dial in from anywhere in the world.

Cons 👎

  • Zoho Webinars lacks support for a large groups of participants.
  • The analytics aren’t as advanced as the competition.
  • You also shouldn’t expect too much automation.

Who is this webinar software best for? 😃

Zoho is made for small businesses with tighter budgets – or for companies with fewer participants on webinars.

Which is the best webinar software for you?

Now that we’ve outlined the best webinar software, let us know if you have any other favorites. Feel free to share your thoughts in the comments!

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Layout, presentation and editing by Karol K.

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