Any WordPress site owner who keeps an eye on his metrics will tell you one thing: speed is crucial when it comes to attracting and retaining visitors. Increasing your loading times by a second may not seem like a big deal, but it could cost you dearly. With this in mind, implementing a WordPress caching plugin is a no-brainer. (more…)
ManageWP vs Jetpack Manage vs InfiniteWP vs MainWP vs iThemes Sync – WordPress Management Tools Compared
Running a single WordPress website is complicated enough, never mind running two, five, or even a dozen. However, while it requires expert discipline on your part, it’s not impossible – especially with the help of some WordPress management tools. (more…)
WordPress comment systems act as powerful performance indicators for your website. A large number of comments across your blog typically correlate with high traffic figures and content that resonates well with your audience; in contrast, a low comment count could indicate that your blog posts are missing the mark. (more…)
ThemeForest vs independent theme shops? Well, let’s face it – the myriad of options available to any prospective WordPress theme purchaser is utterly overwhelming. As such, reducing the pool of contenders to one or two trusted sellers seems like a good idea, but it raises the question: where should you actually buy WordPress themes from? (more…)
WordPress is both one of the easiest Content Management Systems (CMS) to use, and one of the most powerful. However, to unleash its full potential you need a good hosting provider – and while Bluehost may be popular, it might not be the best option for you. Here are the top Bluehost alternatives, and why you might want to try them out. (more…)
WordPress is the most popular Content Management System (CMS) in the world, powering over 26% of the world’s monitored websites. It is heralded for its usability, and yet few people are familiar with the platform’s basics when first creating a website. Given this knowledge gap, there exists a definite demand for online WordPress courses for beginners. (more…)
Attracting visitors to your website is vital, but converting them into customers and subscribers is the ultimate goal. Call to action buttons are the first step on that conversion journey, and if they aren’t properly optimized, those visitors will be moving their cursors towards another tab instead.
To lure visitors into learning more about your products and services, your first port of call should be to optimize your call to action buttons to maximize conversions. By doing this, you stand to make a massive impact on your conversion rate for relatively little effort.
In this post, we will explore the different ways to hone your call to action buttons to keep visitors clicking in all the right places. (more…)
Staying current with some SEO vs. WordPress site speed concerns can be a burden. After all, keeping on top of the various moving parts of a successful site is tricky enough, without worrying about which one of over 200 ranking signals is currently making a difference in the SERPs.
One SEO signal that’s gotten a lot of attention over the last few years is site speed. We all know we should be making our sites faster, but how much difference does it really make in terms of SEO? (more…)
You know how important images are in the world of online marketing.
I don’t need to tell you that 65% of the people who visit your site are visual learners, or that infographics are a tried-and-tested means of producing viral content. And you’re not in the least bit surprised that blog posts with images receive 94% more views than those without.
So rather than going down that road, let’s instead explore the ways you can leverage WordPress to get the most out of your images. Below you will find 10 code snippets that will enable you to use images more effectively in WordPress. And I don’t need to tell you that’s a good thing, right? (more…)
It’s not often that a WordPress developer doesn’t modify the functions.php file within a theme they’re developing.
Why? Because functions.php gives you the power to control functionality specific to the theme. With some simple code inclusions and/or modifications, you can override existing website functionality and execute multiple functions in an efficient manner, instead of using potentially bulky and insecure plugins to achieve the same thing.
Although adding a few plugins can get the job done, learning the following ways to change WordPress websites through the functions.php file – located in your theme’s folder – is rather quick and easy. (more…)
WordPress theme design can at first seem rather daunting; even for seasoned web designers. The simplest of themes seem to be made up of multiple files that are somehow interconnected.
But the good news is this: There is a logical system behind the confusion. If you’re willing to roll up your sleeves and learn a little PHP, you can turn your static HTML designs into dynamic WordPress websites.
You could of course use our services instead, but we like to give you a choice!
In this article I want to start by focusing on the key mistake that most would-be WordPress theme designers make when it comes to working with the WordPress theme template hierarchy, then go on to give you a broad overview of how WordPress themes should come together. (more…)
How many websites have you been to where you’re searching for social media buttons and just can’t find them? Then, it’s not until you scroll all the way down to the bottom of the page that you see them nestled in the footer. Sometimes, they’re so tiny they might as well not even be there at all.
Social media is too large and too important to relegate to the bottom of your clients’ sites. Social media buttons deserve a prominent position somewhere. It doesn’t have to be in your face, but it should definitely be eye-catching and easy to find. Basically, if a site visitor likes your client’s content and wants to follow them on Twitter or Facebook, they should be able to do that without having to hunt around for the icons or links. (more…)